Monthly Archives: March 2010

An app for capturing your notes & doodles

TUAW showed off this cool new application for making notes with your finger on the iPad – it is called “ShetchNotes”. Granted, it isn’t a handwriting recognition tool (tho there are hints that there may be a handwriting keyboard in the iPad), but it could be a good way to simply take handwritten notes in a meeting or when you have a brainstorm at the coffee shop.

planetMitch
(Photo credit: snap from the video)

Apple reportedly increases build rates for iPads

In this new report from Fortune’s Brainstorm Tech blog, Apple has asked their iPad suppliers to increase their build rates.

“Build rates have increased, according to a report by Morgan Stanley’s chief Apple watcher

In a report to clients issued Monday — six days before the iPad goes on sale — Morgan Stanley’s Katy Huberty says Apple’s (AAPL) Asian suppliers have revised their shipping forecasts for the tablet computer, suggesting strong initial demand.”

Katy’s report continues with:

  • “iPad suppliers now forecast shipments of 8-10 million iPads in calendar 2010, up from their previous estimate of 5+ million.
  • Suppliers now expect to ship 2.5 million in the first three months alone (March to May), considerably ahead of Huberty’s estimate of 750,000 by the end of June.
  • Shipments are not sales, however, and Huberty is sticking with her sales estimate of 6+ million iPads in 2010. The Street’s consensus, she says, is closer to 3-4 million”

So if indeed Apple sold out of their initial build for the iPad (see our worldwide first report from Saturday), and if they’re increasing build rates, then Apple is anticipating a higher demand than even they initially forecast. And that’s good news for those of us believing the iPad will do some amazing things because if there’s a lot of demand, then the developers will write more software and we’ll have a lot of cool things to try out!

planetMitch
photo credit: Apple Inc.

Newsweek: Why the iPad Will Change Everything

This really is a must read article if you’re an iPad fan – and even if you aren’t maybe you will be – “Why the iPad Will Change Everything“.

And there are rumblings that lots of people agree – I’ve seen numbers as high as 1 million being sold in the first few weeks of pre-ordering. We don’t have any idea if the numbers really are that high, but you can bet this will be a blockbuster release – even higher than the iPhone. And the poll on the right hand sidebar seems to indicate that a lot of you are buying (but let’s not think it is anything scientific, after all, you’re probably reading this because you’re very interested in the iPad in the first place).


planetiPad store


Anyway, the article really has some great points like this:

“But the very simplicity of the iPad masks its transformational power. Some say the iPad heralds a new era of computing, and I’m inclined to believe them. The interface is so intuitive—navigating with your fingers rather than a keyboard and mouse—that it will change what we expect from our computers. ”

I tried to say similar things in my post “The rise of the tablet (is the iPad the beginning of a new era?) ” a few days ago, but Daniel Lyons says it much better!

I really can’t wait to see what the future holds for the iPad and I imagine Steve Jobs can’t either.

planetMitch

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Pre-ordering now won’t get you an iPad by April 3rd

I was contemplating maybe upgrading my iPad order from the 32gb wi-fi to the 64gb wi-fi this morning and when I went to the Apple store, low and behold they’re quoting “Ships by April 12th”.

That’s good news for Apple I suppose – it could mean that they’ve sold out their initial inventory. Of course, we don’t know how many that is, but for them, I suppose it is good. I’m sure they’d like to have enough inventory for someone to walk into the store on April 3rd and pick one up (that didn’t pre-order) but it appears that the demand for the iPad is high!


planetiPad store


Oh, this story on 9to5Mac indicates that orders may be nearing 1/2 million (which doesn’t include ‘reservations to pick up at the store’).

Fortune chart indicating possible iPad orders

So how many iPads will Apple sell? “Predictions on demand for iPad are astonishing

Hope you got your order in early!

planetMitch

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Amazon and Best Buy will be selling iPads

Today, it appears two big name stores will be selling the iPad besides the Apple store, Amazon and Best Buy.

9to5Mac reported the Amazon page announcing the iPad. They indicated that it couldn’t be found with a search but that it was indeed there and you could enter your email address to be able to be notified when they had stock to sell. However, as of this writing this evening (3/26/10), the page has gone offline. It was there this morning – I saw it — really 🙂

Macrumors found the Best Buy information and posted in this story “Best Buy Preps for April 3rd iPad Launch“.

“Consumer electronics retailer Best Buy has reportedly begun preparations for the launch of Apple’s Wi-Fi iPad models on April 3rd, providing its retail store employees with details of events leading up to the launch. Sources report that the iPad will initially be carried only at Best Buy locations offering devoted “store-within-a-store” Apple Shop sections. Approximately 675 of the company’s over 1000 U.S. locations offer such dedicated sales areas for Apple products, and other locations and bestbuy.com will not carry the iPad at launch.”

planetMitch

Advertisers flocking to the iPad

You saw the amazing interactive digital magazine prototype from ViV the other day, well now, according to news reports, advertisers are chomping at the bit to be included in magazines and newspapers designed for the iPad. And the iPad is still not in anyone’s hands (tho only 9 more days! Woohoo!).

Here’s an example from the Wall Street Journal “Time magazine has signed up Unilever, Toyota Motor , Fidelity Investments and at least three others for marketing agreements priced at about $200,000 apiece for a single ad spot in each of the first eight issues of the magazine’s iPad edition, according to people familiar with the matter.”


Redrock Micro


The Guardian UK says “FedEx, Buick and credit card company have bought space on the apps from New York Times, Newsweek, WSJ and others.

The New York Times reports that a high-end credit card company has purchased its iPad ad inventory for the device’s first two months on the market, while brands such as FedEx and Buick, are buying ads on the apps of other publications, including the WSJ, Newsweek, Time and Reuters. The NYT says the going rate is $75,000 to $300,000 “for a few months of exclusivity” on one of these apps.”

So it appears that we’ll see application versions of magazines and newspapers like Sports Illustrated, Wired, Time, USA Today, and the Wall Street Journal on the iPad. In fact. the WSJ announced that their iPad version will run you about $18 monthly.

And just take a look at this video by BuiltByTheFactory.com (read lots more about their iPad concepts on their blog)!

(note the video comes with this text: “http://www.builtbythefactory.com DISCLAIMER: The publications, brands & advertisements featured in this video are not a representation of actual campaigns. These have been developed as prototypes to demonstrate the future of tablet based digital magazines and the advertisements that will exist within them. Actual campaigns currently in development will not be released for public view until after they have run in the media, in order to protect the confidentiality of the clients & their campaigns. All content used in this video has been used as sample content by the research & development team of Built by the Factory and is not affiliated with the publishers, brands or advertisers featured. This video is intended strictly for demonstration purposes.”)

We’ve only begun to see what can/will be done with the iPad!

(Photo credit: snap from the “built by the factory” video)

Using the iPad for 30 days

A few days ago, we stumbled into this very interesting video from marketingprofessor.com – an interview with Internet Marketer Paul Colligan who plans to use nothing but his iPad (which he plans to purchase April 3rd) to run his business for 30 days. In this video, Paul describes his excitement over the iPad and his plans for this project. He’s also started his own blog to document the process (paulsipad.com).

It will be very interesting to watch Paul as he goes thru this 30 day trial. I’m not quite willing to do the same thing at this point because I spend 23.5 hours a day (that’s a joke, but it is a lot!) in front of my iMac and use the keyboard way too much.

I will however be traveling to the NAB conference in Vegas so I’ll be using the iPad away from a computer for a few days and I’ll report on how that goes.

planetMitch

The rise of the tablet (is the iPad the beginning of a new era?)

There’s been a LOT of discussion about what the future holds for computing. PCs have been around for the last 20+ years and tho there have been a lot of advances, the form factor hasn’t really changed much. There’s a keyboard and a mouse and a monitor/cpu box (I lump them together because I write this on an iMac).

I’ve been in “IT” (information technology) for well over 30 years and I cut my teeth on the big mainframes of the time. Heck, my first programming job was done in COBOL and we put the code into the computer on keypunch cards!

I won’t try to detail every change that’s happened between now and then, but most of us realize there haven’t been that many changes in the type of computing device since the PC came into play. Well, there have been several attempts at changing things with ‘netbooks’ and the ill fated Newton from Apple (which I still actually have 2 of… anyone want to buy them?). But I think you could see the winds of change coming when Apple released the iPhone. It (at least for me) became a great little tool to be able to connect with the outside world even while outside.

The iPhone started becoming such a useful tool. The maps, the applications, the email, the ability to surf the net while waiting for my daughter’s dance class to end. While the iPad won’t initially have a camera, the lightbulb went off in my head one day with at the doctor’s office with my mother. The doctor said we needed to go buy xxxx product at the drug store. In the past, I’d write it down and then go hunting… but this time, I simply took a photo with my iPhone and walked into Walgreen’s and held up the picture and asked where I could find it. Such a great little device – saved me so much time.


Redrock Micro


Heck, I’ve even read stories about how the iPhone is being used in so many different ways by the American military – including flying drones via remote control! And just today, here’s another story of the military asking Apple to help them with new stuff in the future with the iPad.

The app store has been such a great tool too – so easy for developers to distribute their applications. What a great setup for the iPad!

And now, we’re going to have this iPad and it will indeed change people’s lives. Granted, it won’t do everything, but it is so simple it will even revolutionize the ‘parent’ industry. My mother (who is in her 80s) constantly complains about her windows PC (yes, I tried to get her onto macs, but she wouldn’t budge from what my dad had). And oh how she complains about her cell phone. She’s been tempted several times to buy a phone that is “just a phone” – “I don’t need a camera or the Internet” etc she says.

Now… let’s talk about that… what is it that she’s asking for? Something simple and easy to use! Is her PC simple and easy? Nope. Even her phone is too complicated for what she needs.

So here’s where Apple is genius… making things simple! While many people complain about the iPad not doing ‘multitasking’, I was watching the video about Paul using his iPad to run his business for 30 days – and one thing he said hit home. The iPad will actually help him focus on one thing at a time (and boy do I have this problem too!). Today, on our multitasking iMacs etc., we are so easily distracted by the email alerts, the IMs, the Internet and everything else, won’t it be great to simply focus on one thing at a time?

Now, imagine some of the uses of this new focussed device. The medical profession can sure use something like the iPad with a set of software designed for them. We already mentioned the photographers using it as a portfolio. There are thousands of people out there just now exploring what the large screen of the iPad could do for their business or application.

One thing I will say that is missing (someone did ask my opinion right?), and Steve sure wouldn’t agree with me, is handwriting input. The big thing that could hold back the iPad is the virtual keyboard – and Apple knows it because otherwise it wouldn’t have released a physical keyboard as an option. The newton had some pretty good technology to convert handwriting to text and I would think that something similar could be done with the iPad. The finger isn’t the best writing device, but maybe it would work? Why not also try the voice to text option? I’m guessing tho that the voice processing takes a huge amount of processing power.

I’m not the only one who’s excited about the possibilities of the iPad. Just read a very interesting article over at Wired about the future of tablets (make sure you read the extra quotes). There are lots of great points over there. Granted it has yet to be shown that the iPad is going to come out a winner here, and Apple has indeed had some failures (the Newton – but I’d argue that Steve just didn’t give it a chance), but to me, the iPad has all the markings of a device that is going to rock the world.

And when Quicken comes to the iPad, my mother is getting one!

planetMitch

(Photo credit: snap from the image from the Wired story)